SERVING THE CLIENT…..

This is not me.
This is not what I do.
I share, I relay and I tweet.  I share that which excites me.  Often it is the work I am doing.  It is working on great projects and  interacting with wonderful architects.  It is not about me but that which I am able to do for my client.  I have said that I live vicariously through my clients and that their successes are my successes.  If they win awards, get published or generate new work via the use of the imagery I have created for them, I have done my job.  I try to be humble and I try to be the non-prima donna photographer.  I have an ego, as everyone does but, I try to keep mine in check.  I see myself as my client’s liaison and their needs must always come first but, my ego does feel good today. Not for good work but for a client well served.
Last Friday arrived my copy of Rafael Viñoly Architects new monograph which reflects a half-century of work by the internationally acclaimed architect for whom I have had the great opportunity to work.  

On the Photography Credits page there is a long list of esteemed photographers from the Great Peter Aaron to the Wonderful Paul WarcholBenny Chan, Chuck Choi, Jeff Goldberg and Michael Moran are all on the list.  An impressive list, by any stretch, of some of the amazing photographers doing work today.  To find my name amongst these greats is truly mind boggling to me.

 
What makes me step back with some pride is this:
When you look at the number of projects and pages represented, though my images have appeared in many books, never has my work been so dominant in a body of work.  This is not a testament to good work, as I would be wrong to imply that any of these exceptional photographers do not do good work, as they all do.  This is a testament to, not only doing good work but, serving the client.  It is with great honor I have been of service to Rafael Viñoly Architects and to all of my other clients.  May I serve you all with great imagery  for many years to come.
Humbly honored.
Most Sincerely,
Brad Feinknopf

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Read more.. Wednesday, May 18th, 2011

BUILDING YOUR LIBRARY

Back in 1985, a a Junior in Design at Cornell University I had a professor, Ronald Beckman, who had a greater impact on my life than he will ever know.  In a few small sentences he made a profound impact and started a process that continues to this day. He said…

“Your most important asset is your library.  Start building it now and it will serve you well as you move forward in your career.”

With that little push began a lifetime of collecting.  My first purchase was, The Work of Atget, Vol.1, Old France for $40. It now easily sells for between $175 and $200 on Auction.

Over the last 25 years I have continued to build my library and it now it is valued at over $80,000.  Regardless of its value (which I only know for insurance purposes) I would never part with any part of it.  It is filled with gems like Henri Cartier Bresson’s The Decisive Moment to my signed copy of Richard Avedon’s Photographs 1947-1977 to my also signed copy of Robert Mapplethorpe’s, Certain People: A Book of Portraits, to newer books like Gilbert & George: The Complete Pictures, 1971–2005.


One of my favorites is a lesser known book by Ralph Steiner, In Pursuit of Clouds which made me look at clouds in a whole new way.  At this point in time, my collecting has turned more to Architecture than Photography and now books like 10×10_2 100 Architects 10 Critics, The Phaidon Atlas of Contemporary World Architecture, as well as a copy of Masters of World Architecture published in 1960, handed down to me by my father .


Why do I have these books, as an asset? No.  They are there to inspire, to provide perspective and context.


We do not exist in a vacuum.  Art has always built upon art and it is important to know your past, if you are to create your future. 


So, there is no better time to start building your library and I hope you too look back 25 years down the line and are thankful for that which you have.



All the Best,


Brad


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Read more.. Wednesday, May 4th, 2011
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